Home services lead generation
Homeowners with a leak or a broken AC call the first business that looks trustworthy. We get your phone ringing from people in your service area, and track every call back to its ad.
How we bring in leads
Google Ads
Search campaigns on service and city terms, plus Local Services Ads if your trade and area qualify. Emergency hours get their own ads and bids.
Facebook Ads
Seasonal offers, like AC tune-ups or gutter cleaning, shown to homeowners within your service radius.
ChatGPT Ads
Homeowners ask ChatGPT who to call. A small test shows whether it brings booked jobs.
What the audit checks
- Call tracking: which ads and keywords bring calls
- Service-area settings that show ads where you don't work
- Search terms like 'DIY', 'jobs', and 'parts'
- Ad schedule vs. when someone answers the phone
- Your Google Business Profile and reviews linked to your ads
A good fit if
- HVAC, plumbing, electrical, roofing, remodeling, landscaping, pest control, and similar trades
- You or a call center can answer calls quickly
- You want booked jobs, not leads shared with competitors
Common questions
What are Local Services Ads?
Google ads that appear at the top of results with a Google screening badge and charge per lead instead of per click. Availability depends on your trade and area, and Google runs background and license checks.
Are these leads shared with other companies?
No. People contact your business directly from your ads.
Related industries
Start with a free audit
Send us access to your ad account, or tell us where you're starting from. We'll show you where the budget is going and what we'd change.